Most “innovations” fail

Just because you work hard enough or have an incredible idea doesn’t mean you will succeed. Very often that is the recipe for success, but it’s no silver bullet.

For every incredible film that becomes a cult classic, there are a hundred that are shot just as well with stories just as captivating that never get seen. The same is true for every good book.

This information, however, should not discourage you from trying to innovate or write. Just that you must be aware that your hard work must be joined with a great product and great marketing to promote and sell the idea.

Combine hard work, a great product, and good marketing and then I’d say success is imminent.

Take nothing for granted, expect to have failures, and expect to work 10x what you initially expected.

Keep going and keep auditing yourself.